Tailored for you
Social Media Setup
Having a direct booking website is one thing, but actively driving web traffic there is quite another. We work closely with our expert social media team to develop a year-round strategy specific to your property, implementing and analysing the results to consistently generate awareness, interest, and direct bookings.
Social media is an innovative and novel approach to short-term rental marketing, and through beautiful photography, consistent content, and regular engagement activity, your home will become more inviting and enticing to the right people.
The strategy will include interaction with the social media pages of travel blogs, magazines, and travel influencers to get your property noticed. Through these organic interactions, the right eyes will be on your property, leading to a stronger exposure and a notably different reach than can be achieved just being on the standard booking platforms.
The importance of excellent photography when it comes to marketing your property cannot be overstated. According to research carried out by Airbnb, online property listings with professional photos tend to earn 40% more, get booked 24% more often, and can charge a 26% higher nightly price. Quite honestly, professional photography is a no-brainer!
Our professional photographer will take a tailored and holistic approach to your property, ensuring the best assets are optimised while maintaining an honest photographic outcome. Our photographic services include exteriors, interiors, detail shots, and twilight (sunset) images – all expertly coming together to create the WOW factor.
Web Design & Development
The commissions charged by online booking platforms like Airbnb and Booking.com really do add up over a season. The most effective way to minimise these costs is to increase direct bookings for your property – and what is the most effective way to do that ? A stunning and professional, fully-functioning direct booking website for your property.
Our bespoke service includes:
Property logo design
Search engine oriented web copy
Instant or "request first" booking
Two-way synced availability calendar
Payment processing options
Synced review widgets with other platforms